Artist Blueprint - The Rebirth of Music Marketing

Artist Blueprint - The Rebirth of Music Marketing

www.artistblueprint.live The landscape of music marketing has undergone a seismic shift in recent years, with traditional methods facing disruption and, in some cases, becoming obsolet. The development of social media platforms and other new technologies has dismantled the old gatekeeping systems, allowing artists direct access to their audiences like never before. Gone are the days when record labels held a monopoly on promotion and distribution. Now, musicians can cultivate their fan base independently, leveraging platforms such as Instagram, TikTok, and YouTube to showcase their talent and engage with listeners on a personal level. This democratization of music marketi ...