Episode notes
In this episode of the Flower Farmer Forum podcast, host Liz and guest Matt Diamante discuss essential marketing strategies for small businesses, focusing on social media and SMS marketing. They explore the importance of video content, the dynamics of going viral, and effective ways to build an SMS list. The conversation emphasizes the need for small business owners to adapt to changing marketing landscapes and engage their audiences meaningfully.
Takeaways
- Social media should focus on audience connection and trust.
- Video content is prioritized by platforms like Instagram and TikTok.
- Going viral can help local businesses gain credibility.
- SMS marketing is more effective than email for immediate engagement.
- Avoid overwhelming customers with too many texts.
- Physical marketing ...
Keywords
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