The Startup Culture in Citi Bank - Career Interview with the Chief Marketing Officer at Citi Bank

Introduction: In this episode of The Meaningful Jobs Podcast, we dive deep into the dynamic world of marketing and innovation with Angela Culver, Chief Marketing Officer of Citi Bank. Angela shares her insights on the challenges marketers face, driving change in corporate cultures, and how Citi's startup mentality is reshaping the banking industry.

The Marketer's Dilemma: Angela sheds light on the often-underestimated challenges faced by marketers. She addresses the uphill battle of communicating the true value of marketing, especially to C-suite and high-level executives. Her perspective highlights the necessity of bridging the marketing gap within organizations to ensure its vital contributions are recognized and understood. Citi's Startup Culture: Contrary to what one might expect from a global banking giant, Angela proudly shares that C ...