NAVIGATING THE OMNICHANNEL CUSTOMER EXPERIENCE OBSERVATORY

THE CX GOALKEEPER - Transformation, Customer Experience, and Leadership Goals by Gregorio Uglioni

Episode notes

Discover the future of omni-channel customer experience with insights from Sara Zagaria, Director at Politecnico di Milano. Learn how to transform your business's customer interactions into seamless, integrated experiences.

About the Guest:

Sara Zagaria - Director of the Omnichannel Customer Experience Observatory and of the B2b Customer Experience Research. In 2015 she began her career within the Digital Innovation Observatories of Politecnico di Milano, carrying out applied research activities and analyzing the impact of digital innovation on various fields and sectors (Mobile Enterprise, Sport, Insurance). In recent years she has focused on the Customer Experience theme, delving into the organizational and technological transformations required in response to an increasingly multichannel customer (Business and Consumer). She ... 

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Keywords
politecnico di milanoomnichannelosservatorio di customer experience omnichannel