On this episode of the ThinkFactory Women’s Roundtable, Karen Norheim, CEO of American Crane & Equipment Company, shares her remarkable journey from reluctant recruit in her family’s manufacturing business to second-generation leader of a thriving, highly engineered crane company serving industries from nuclear energy to NASA’s Artemis program.

Karen opens up about the immigrant grit that shaped her father’s legacy, the evolution of their “Always Lift, Never Quit” mantra, and how she intentionally builds a culture rooted in perseverance, heart, and integrity. From championing women in manufacturing and mentoring future leaders to CEO’ing her own health and navigating rapid technological change, Karen offers candid insights on resilience, stewardship, and what it truly takes to lead with strength and authenticity in today’s world.

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