#158 - Markus Kirsch, Author of 'The Wicked Company' - On solving wicked problems as the path forward for B2B tech

The Remarkable SaaS Podcast di Ton Dobbe

Note sull'episodio

This podcast interview focuses on the essence of the book ‘The Wicked Company’, and my guest is Markus Kirsch, FRSA, Author & Founder of The Wicked Company.

Marcus is a .com veteran with nearly two decades of award-winning, international and integrated design and technology project experience.

A Royal College of Art alumni and ex-MIT Media Lab Europe researcher, Marcus Kirsch has worked as a transformation, service design, and innovation specialist. With project experience for companies like British Telecom, GlaxoSmithKline, Kraft, McDonald's, Nationwide, Nissan, Science Museum, P&G, Telekom Italia, and many others, he believes that we need a new narrative, mindset, and way of working to align ourselves with what society needs today.

As he states: We live in an era of wicked problems. Problems that continue to ... 

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