#242 - Patrick Woods, CEO Orbit on value creation vs. value capture

The Remarkable SaaS Podcast di Ton Dobbe

Note sull'episodio

This podcast interview focuses on product innovation that enables B2B SaaS businesses to deliver a stellar member experience, quantify business impact, and become community-driven. My guest is Patrick Woods, Co-founder and CEO of Orbit.

Patrick Woods is a tech entrepreneur on a Mission. He has more than 10 years of marketing and customer success experience. He’s the co-creator of the Orbit Model, host of the Developer Love podcast, and is the author of the Brand Strategy Canvas. He co-founded Orbit in September 2019 on the strong belief that software is no longer sold - but adopted and that value creation beats value capture. The sales funnel is about extracting value, but that only works short-term. For sustainable growth, community can drive long-term adoption through value creation. And that's exactly the mission behind Orbit

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