In this episode of The Hanley Effect, hosts Dr. John Dyben and Dr. Rachel Docekal welcome Matt Williams, the founder of FROPRO, a thriving health-focused snack company with roots in addiction recovery. Matt shares his powerful story of overcoming addiction, building a community, and creating a brand that inspires others. This episode dives deep into themes of resilience, recovery, entrepreneurship, and the transformative power of asking for help.

Key Discussion Points:

Matt’s Journey to Recovery:

• Matt opens up about hitting rock bottom in 2010 and the pivotal decision to seek help. His raw honesty highlights the challenges of early sobriety and the profound personal growth that comes from tackling addiction head-on.

The Birth of FROPRO