Recently, I was on a panel where someone asked, “How can you possibly run 3 podcasts? I struggle with one!”

The clearest answer is I’ve been doing this for 10 years. Because of that, I have a clear system in place for how I create podcast content.

At the heart of that is automation and delegation. When it comes to automating your podcast, you probably have a few important roles:

1. Creating the content
2. Talking
3. Generating income

Everything else can be removed from your plate. Here’s what I do with my coaching clients:

1. On day one we make a list of everything they do to produce 1 episode.
2. We group those tasks into planning, pre-production, production, post-production, and promotion.
3. I work with them to automate or delegate as much as possible.

 ...