What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #35 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.

--------------Episode's Chapters----------------

00:06 — Introduction and background

02:14 — Initial contact and acquisition offer

03:36 — How the deal started

05:00 — Due diligence process

06:33 — Lack of buyer due diligence

07:52 — Data room and documentation requirements

09:54 — Technical due diligence

32:59 — Why the deal fell through