Anne experienced the greatest loss of her life which is now the greatest gift to her, her family and those who want to heal and absorb some of their grief. In the retirement stage of life, the business is free to just be of service and this relationship also brings a more pure approach and ability for impact. So as you listen, consider how it would feel to have that genuine purpose of service, detached from outcome, as this is a powerful way to build your business (what I like to call "heartset").

Anne is doing well, clients find her organically but she isn't solely offering her service though the business. The service, grief counselling and its connection to disarray, is about helping people carry loss with them. And this is something she wants to have widely available because she needs it for her own grief process and to honour her son,  ...