“today, I’m going to answer it as…in an hour or tomorrow it could be different, I think that’s what my most of success is about - staying curious and flexible, being present and aware. Today, success is : I made the most of what is happening right now…” Meet Lisa Borden, Founder of Borden Communications and Founder of The Wellness Intelligence Community.

On episode #24 of Defining Success, Lisa shares life story as a curious and eager young adult to becoming a curious and eager business owner.Listen to the episode and you will hear it was lived experiences that led Lisa towards a life of thinking outside the box and seeking alternative solutions.

As a Brand Strategist and Business Mentor for three decades, Lisa does not hold back in keeping a brand’s promise to their consumers.

Sounds simple but when raising funds and scalability enters the picture, this can be a slippery slope. Lisa brings her years of expertise and experience to support founders and executives in navigating healthy, honest and successful growth.

Some of my favorite (favourite) moments :

Lisa shares that she grew up with a family who had a medical practice (antibiotics and all!)

Her Grandpa was her business mentor - and he made her work for it!
Raising a family while running a business from home and the boundaries needed to successfully do both
It was her daughter who inspired Lisa's life and career pivot into wellness
Once Lisa put smart, well informed and health conscious driven decisions first, it cost her many clients
She felt this was called to do this, so she pushed through - and has quietly built both a wildly successful business as a brand strategist as well as an interactive wellness platform - TWIC

For those of you working in the wellness space, this is a must listen. Lisa does not make decisions lightly. Every step she takes is taken intentionally; aware of all outcomes, especially the commonly overlooked ones. Though for some, the goal post set by Lisa may be to high...she has set an important reference point for us to all always consider : sure, compromise for convenience but be aware of what you are compromising and be honest about it.

Check out Lisa's platform here (join for free) https://www.thewellnessintelligencecollective.com/share/i9L-awC5aQ93cVfF?utm_source=manual

Find Lisa Borden on :

Instagram @ https://www.instagram.com/lisaborden/

Instagram @ https://www.instagram.com/mywellnessintelligence/

Linkden @https://www.linkedin.com/in/lisaborden/

Website: https://bordencom.com/

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Defining Success with Marion Roaman