Will 25% of the Meat in your Hamburger be Cultivated Meat? - Meatable

Jeff Tripician is a seasoned leader in the meat industry, now driving innovation as CEO of Meatable, a company making cultivated meat in the Netherlands. With decades of experience in traditional meat production and sustainable agriculture, Tripician understands both the opportunities and challenges facing the $2 trillion global meat industry and the opportunities for cultivated meat to take the weight off.

Climate change has placed an urgent spotlight on food production, with conventional meat responsible for nearly 15% of global greenhouse gas emissions. As the world’s population grows, demand for meat is expected to rise by 70% by 2050, yet our current system is unsustainable. Tripician sees cultivated meat—real meat grown from animal cells without raising or slaughtering livestock—as the most viable solution. “I think cultivated meat is ...