Dealership Toolkit explores the latest and greatest innovations for Car Dealers, RV Dealers, Marine Dealers and Power Sports Dealers
Podcast episodes
Season 1
S01 E09 - A Google Analytics Rant and New Tools
If you have ever seen Rich speak at MRAA, RVDA, Auto Con, Digital Dealer, NIADA, you know he gets wound up about Google. This week he gives an energetic look into Google Analytics and why most dealers and businesses aren't using ...
S01 E08 - The Google Change That No One Is Talking About
Today Rich DeLancey hosts and talks about a variety of subjects, including the change to Google AdWords that may eliminate the "Payment Ad" for many Car, RV, Marine, and Power Sports dealers. Then Rich explores the method and rea...
S01 E07 - Bots, Data, Creative, and Negative Keywords
Today Dealership Toolkit's COO Liz Martin and CEO Rich DeLancey join Trisha to give an update on what is new at Toolkit. Rich gives everyone an update on BOTS and Shopping Insight. Then Liz explores data and creative. Finally, ...