Episode notes
If there’s no existential doubt, it’s not an early-stage business.
Because you're just figuring it out, one bold risk at a time.
In this episode Shantanu is joined by Vedang Patel (Co-Founder of The Souled Store) and Yogesh Kabra, (Founder of XYXX Apparels) for a raw and honest conversation on what it really takes to start up.
As a bootstrapped company, Vedang started with just ₹5 lakhs and a big dream. On the other hand, Yogesh started up in a 250 sq. ft. room in Surat.
But Now? These founders have built a 1000Cr empire.
Key Takeaways from the episode:
• How a customer-first mindset shapes everything, from product to brand.
• What should you know before building a clothing brand for women?
• Why “mental freedom” from your investor can often be more powerful than just financial backing.