Episode notes
This podcast interview focuses on product innovation that has the power to +10% revenue from better search, feed, and ads ranking. My guest is Andrew Yates, Co-founder and CEO of Promoted.
Andrew Yates formerly led ads ranking, auction, and marketplace engineering and research teams at Facebook and Pinterest. He specializes in designing billion-dollar content marketplaces that maximize long-term revenue while protecting both seller and user experiences. Andrew has published over a dozen patents in online advertising optimization.
Andrew met his co-founder at Pinterest. That's where they built Pinterest ads together and realized they could unify ideas from ads and search engineering to make all commercial media better. This became the founding idea behind Promoted, which they started in April 2020
Their mission: to match every b ...