Episode notes
We're doing it live!
Adam is joined by Ryan Sorley, Founder and CEO at DoubleCheck Research.
This episode was recorded as part of our first-ever Competitive Enablement Show live AMA on how to make sure you're nailing your next win-loss interview and seting your win-loss program up for success.
Thanks to some excellent questions from the audience, Adam and Ryan dive into:
- What makes for a successful win-loss program and how to avoid some common pitfalls
- The tone you should set for your interviews and the important prep work you can do beforehand
- The role sales teams play in your win-loss program
- And how one particular clothing cho ...