Episode notes
Adam is joined by Slack's Sr. Product Marketing Manager Clara Smyth and Klue's Competitive Enablement Manager Brandon Bedford for this month's edition of Competitive Enablement LIVE. The trio dive into the reporting and best practices that build the foundation for a successful compete program. Best of all, we hear from friends of the Competitive Enablement like Airtable's Alex McDonnell and Pierre Hiller from Veeam Software as they jump on the mic to share their comments and questions.
Timestamps
(08:31) Clara's reaction to PMA's State of CE report
(11:13) Why CE reporting saved Clara's career
(12:57) Where you should focus your reporting efforts
(17:24) Why stakeholder engagement is key to success
(22:49)The rapid response approach
(25:17) Dealing with ad hoc requests
(29:29) Sharing your prior ...