Sponsorship Underground: The quest for monetary sponsorshipsExplicit

by Catherine Hurley

Catherine has been issued the ultimate challenge the Tennessee Knockout, and so she's taking it a step further. She's taking her knowledge in the monetary sponsorship space and going through the process WITH a new to sponsorships rider. So you get the in depth, behind the scenes of what happens to get monetary sponsorship.

Marketing
Automotive
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Podcast episodes

  • Season 1

  • Travel Chats W/ Nick Claire

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    Travel Chats W/ Nick Claire

    S01 E14
    57:07
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    Nick and I we chatting in the car about how a movie we watched the other night (Major League) was applying the same principles we talk about all the time for sponsorship! So we decided to hit record!

  • Free Product Doesn't Pay The Bills, BUT...

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    Free Product Doesn't Pay The Bills, BUT...

    S01 E13
    24:16
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    We're breaking ALL THE RULES

  • People Root For People They Love

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    People Root For People They Love

    S01 E12
    37:09
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    The secret to all sponsorship is that people root for people they love.

  • It Costs Money To Help People

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    It Costs Money To Help People

    S01 E11
    35:33
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    Angel made it California and it came up in a podcast interview that having "free resources" is a scam, and that athletes are SCARED to ask for money from sponsors because they feel like it's a "charity" or asking for handouts. News flash. IT COSTS MONEY TO HELP PEOPLE. Learn how to convey that message to sponsors and show them you're not a charity but a resource for the community.

  • Automation vs. Personality

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    Automation vs. Personality

    S01 E10
    31:56
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    The number 1 killer of sponsorship opportunities.