Episode notes
If you've been obsessing over your Instagram bio, trying to make it perfect once and for all, here’s some relief: your bio is meant to change! In this episode, Kat Tepylo Murphy explains why your Instagram bio is a living document and how you can strategically adjust it as your business evolves. Learn why your bio isn’t just about what you do, but also about what your content does for people.
What You’ll Learn in This Episode:
✅ Why your bio should change over time
✅ The difference between what your business does vs. what your content does
✅ How to make your bio work with your content strategy
✅ When and how to tweak your bio to align with business goals
✅ Why overthinking your bio is keeping you stuck
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Keywords
Instagram Strategyinstagram marketingInstagram profileInstagram bio