Wild Source founder Kate Kaye on creating a "meditation-infused" skincare brand

In this episode, we sit down with Kate Kaye, founder of Wild Source - a holistic skincare brand born at her kitchen table that now graces the shelves of Liberty London. Based in Bristol, Kate shares her entrepreneurial journey from creating beauty products at age eight to building a brand that fuses skincare with spiritual wellness.

She candidly discusses the challenges of launching without prior business experience, the realities of breaking into luxury retail, and how motherhood deepened her connection to beauty rituals as self-care moments. Kate offers insights on maintaining brand authenticity, the importance of creating sensory experiences in skincare, and why sometimes the best business strategy is simply to start before you feel ready.

Whether you're an aspiring founder or skincare enthusiast, Kate's practical wisdom on perseve ...