Ep 82-John Williamson on Fixing Healthcare’s Revenue Cycle with AI

Simply Business Podcast by John K Jennings

Episode notes

Today’s guest is John Williamson, founder of Lockbox AI, tackling one of the toughest corners of healthcare: the revenue cycle.

John explains how insurer rules and high-deductible plans set denial “tripwires,” why prior authorization keeps shifting under providers’ feet, and how to use on-the-fly machine learning to surface root causes so leaders can finally answer the question that matters why is this happening?

We explore pairing analytics with automation to speed teams up, capturing human judgment (hint: voice beats typing), and how modern AI tools help small teams ship higher-quality software faster.

John also contrasts corporate product management with startup life and shares candid advice for aspiring founders: choose the unsexy niche, listen deeply, and fall in love with the customer’s problem.

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