Analytics the Right Way: A Business Leader’s Guide to Putting Data to Productive Use by Tim Wilson and Joe Sutherland is a business guide published in 2025 available on Amazon: https://amzn.to/3WMIx17

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This book provides a framework for effectively using data to drive business value. It addresses the common frustrations of organizations struggling to extract meaningful insights from their data despite substantial investments in data infrastructure and analytics teams.

Unique elements include practical vignettes, exercises, and a unique performance measurement approach for the book itself, in ...