People don’t trust ads. Or brands. Or even experts.
Brian Miller joins Alice Heiman to explain how CEOs can cut through the noise and earn trust, fast.

In this episode:

• Why the trust recession is killing your pipeline
  
  
• The 3-part message that builds instant engagement
  
  
• How to make your talk (or pitch) follow the hero’s journey
  
  
• The #1 reason your message doesn’t spread and how to fix it
  
  

Key takeaway: If people can’t repeat what you do, they won’t talk about you.

Shownotes

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