Episode notes
There are two key ways to get in front of the people most likely to buy from you and Alice believes you may be overlooking them.
The first is something she talks about all the time. So if you haven’t started expecting your team to do it, now is the time.
Referral selling. Yes, you get a few referrals here and there but why not make it a regular occurrence. Alice explains briefly in this episode but for more details listen to episode 147 For more on this listen to episode 147 https://aliceheiman.com/use-the-power-of-referrals-to-close-more-deals/ You must train your team to ask for referrals and then expect them to do it by measuring it and reporting on the results.
But Alice shares another great way to get in front of the right people, one that is tried and true and has been working and continues working, events. And in this ...