In this episode of pplpod, we dive deep into the history and impact of the "Do not buy Russian goods!" (Ne kupui rosiiske!) movement. What began in 2013 as a grassroots civic campaign by the Vidsich movement to counter trade embargoes quickly evolved into a massive form of nonviolent resistance following the annexation of Crimea and the onset of the Russo-Ukrainian War.

Join us as we explore how activists mobilized social media, organized dramatic flash mobs in supermarkets, and developed apps to scan barcodes to identify and boycott Russian commerce. We discuss the economic warfare tactics used to reduce the flow of money to the Russian military