Do you remember the clipboards? The tiny pencils? The anticipation of watching a conveyor belt deliver your purchase from the mysterious stockroom? In this episode of pplpod, we take a nostalgic look back at Service Merchandise, the retail giant that defined the "catalog showroom" era.

We trace the company’s history from its origins as a small Tennessee five-and-dime founded by Harry and Mary Zimmerman in 1934 to its peak as a $4 billion powerhouse that sponsored Wheel of Fortune and The Price Is Right.

Join us as we break down:

• The Model: How the catalog showroom concept was designed to reduce theft ("shrinkage") and why it required customers to fill out carbon-paper forms or use "Silent Sam" kiosks to get their goods.

• The Expansion: ...