Case Summary:

In the case of Jewel Sanitary Napkins, LLC v. Busy Beaver Publications, LLC (Docket No. 25-1905), argued before the U.S. Court of Appeals for the Seventh Circuit on February 17, 2026, the relevant facts are as follows:

The litigation centers on a defamation and trade libel claim brought by Jewel Sanitary Napkins, LLC, a company that manufactures "Reign" brand sanitary pads containing a layer of graphene marketed for wellness and anti-bacterial benefits.

The dispute arose after the defendant, Busy Beaver Publications, which serves a substantial Amish and Mennonite readership, published a reader-submitted advertisement known as the "Concerned Sister" ad.

The advertisement in question raised public health concerns about Jewel’s  ...