On today's episode we're joined by Jim Penman.

Jim Penman is an author, mentor, speaker, and businessman. Known as one of Australia’s most iconic entrepreneurs, he started a side gardening job with $24—a side job that eventually evolved into Jim’s Group, the biggest lawn mowing company worldwide and the largest franchise business in the southern hemisphere with over 40 divisions and more than 5,000 franchisees.

A graduate from the prestigious La Trobe University, where he received a PhD in history, Dr. Penman has also written numerous books on the cultural and economic decline that threaten many parts of the world.

He spends millions of dollars annually on research to improve human life all over the world.

Jim is the Author of the following books: