Aurora James (Founder, Fifteen Percent Pledge): How Can We Create More Shelf Space for BIPOC Brands?

Mission Critical with Lance Chung by GLORY Podcast Network

Episode notes

Aurora James is a force to be reckoned with. Those of you who are tuned in to the world of fashion will likely recognize her name as the designer behind sustainable accessories brand Brother Vellies, a favourite amongst fashion heavyweights like Beyonce, Zendaya, and Solange (to name a few). You may also recognize her for gracing the cover of American Vogue’s coveted September issue in 2020 and, more recently, as the designer behind US congresswoman Alexandria Ocasio-Cortez’s 'Tax the Rich’ gown worn to the 2021 Met Gala. But beyond the fold of fashion, she’s also been hard at work to create real and meaningful change within the larger community.In 2020, the Toronto-native and New York City transplant started her non-profit, the Fifteen Percent Pledge, in direct response to the wave of corporate statements issued during the Black Lives Matter mov ... 

 ...  Read more
Keywords
Met GalaAurora JamesBrother VelliesFifteen Percent Pledge15 Percent PledgeVogueAnna WintourAOCAlexandra Ocasio-Cortez