In this episode of the Education Marketing Leader Podcast, I spoke with Drake DelosSantos, Public Relations Manager at Midlands Technical College, about a topic we can all get behind:

The value of internships for our students.

Drake made it clear—internships aren’t just a nice-to-have; they’re essential.

For students, internships offer a taste of the real world, helping them figure out if their chosen field is truly the right fit.

Drake’s internship experience was pivotal, guiding him from internal communications to a career in external media and community relations.

This is where students can really find their footing.

In higher-ed marketing, we know the importance of connections.

But are we teaching our students the same?