Ep. 13 - Darryl Praill's Story - Being the reluctant bad guy

Life with a Y by Bryan Mulry

Episode notes

Darryl Praill was asked to write his own obituary in the middle of his marketing career and the impact this had on him still shapes his leadership style today. As CMO of Agorapulse, Darryl teaches the importance of branding and public perception to everyone that he leads, but today we find out how he carefully curated his own self-image as a CMO.

In this episode we figure out why Darryl reluctantly takes on the role of “the bad guy” for a lot of people in his life. We talk about how the struggles that he’s had with his wife and kids have manifested in his professional life and what lead him to have a nervous breakdown at what seemed like the peak of his professional career.

Today we learn why the good guy pretends to be the bad guy, in order to help people.

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1:36 - Who is Darryl Praill?

4:19 - Why Darryl thinks peop ... 

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