Standing Out in a Competitive Market with Daniel Greig

In this episode, Daniel Gregg of Concord Motorsports shares the story of his family's Polaris dealership near Cleveland, Ohio.

Growing up on a farm and inheriting the dealership from his father, Daniel discusses the challenges of maintaining a competitive edge in a saturated market by focusing on personalized customer service and building genuine connections with clients.

He emphasizes the importance of understanding each customer's unique needs, from their family dynamics to their specific use of off-road vehicles, while navigating the complex landscape of sales and service.

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