ADAM MOSS - Fmr. Editor of New York Magazine, Author, Artist on Creativity as a Process - Highlights

“When I was working at the Times and the Times Magazine, on one Tuesday morning, the towers fell. September 11, 2001. The magazine had a 10-day lead time, so it was a weekly that was essentially 10 days old by the time it came out. We came to work and realized the world had changed, and the entire process, the magazine had been made for over a hundred years, had to be thrown out the window. We had to create a new magazine in 36 hours that would in some way speak to this very different, scary, and interesting world we were now in. In those 36 hours, we usually would take months to produce a magazine. If you take all of its aspects, it’s a long journey. However, we made a magazine in 36 hours that, in some ways, was the best magazine I ever made because of the urgency of the moment.”