Welcome back to a special episode of Coaches and the Mouth! Today, we're coming at you live from the heart of Dickson Street, straight from Ben's Apartment, with none other than Chris Bauer, Director of Arkansas Edge and an expert in the world of sports marketing. In this exclusive episode, Chris Bauer pulls back the curtain on the Edge Collective, revealing excatly what it takes to build a top tier NIL collective as the Edge continues its "Drive for Five". Chris also dives deep into the hot topic of NIL (Name, Image, Likeness), shedding light on how NIL money is distributed to athletes and offering a sneak peek into the groundbreaking NIL deal of none other than new head coach Calipari himself! 🤯 Hit that subscribe button now and join us for another exhilarating installment of "Coaches and the Mouth"!