He Built 40 Startups Using Just Prompts — Here’s His System

AI Tinkerers - "One-Shot" by Joe Heitzeberg

Episode notes

While most people are still asking ChatGPT to write code snippets, Kevin Leneway is building full-stack products using nothing but prompts.

In this One-Shot episode, he reveals the exact system he’s used to launch over 40 startups at Pioneer Square Labs.

We break down:

- How he writes BRDs and PRDs that don’t suck

- Why vibe coding fails and how to actually use AI agents

- The markdown checklist that replaces a product team

- How to go from idea to working app with zero context switching

- His open-source starter kit that makes Cursor and Claude 3.5 feel like magic

If you’re a builder, this will change how you work.

No gimmicks. Just a ruthless focus on speed, clarity, and shipping.

Watch now. Learn the system. Steal it.

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Keywords
AI developmentProduct managementArtificial intelligence toolsSoftware developmentTech innovationApp developmentFull-stack AIStartup toolsProduct designOpen-source software