In this final episode of our social media series we talk about social shopping. Have you ever used the Instagram or Facebook shop features? We detail what these services entail and how they could be beneficial to include into your business. We also go through a case study of a business that has used the Facebook shop feature and discuss their impressive improvements from doing so.
Social listening vs social monitoring– did you know there was a difference? In this episode we define what social listening and social monitoring are and why it’s important to understand the difference. We also give some examples and that will help you understand how to apply them to your business.
Reels, stories, posts, oh my! In this episode we dive in on all the different ways you can advertise on social media. We go into great detail about the different types of ads on each platform, who and how they can reach, and how to determine which advertisements are right for your business. You will definitely want to be ready to take some notes for this one!
