What doesn't kill you makes you stronger... unless it's planned

Esplicito

We live in strange times with strange economic forces and decisions being made in smoky back rooms hidden from the view of you the consumer. This episode sheds light on some business practices you may not have been aware exist and are wideky used across many industries:

Planned obsolescence: the practice of intentionally shortening the life of your product consumer buy your product faster.

Perceived obsolescence: the practice of making consumers perceive their old version of your product is obsolete and therefore requires replacing faster.

Shrinkflation: the practice of imperceptibly decreasing the quantity in which a product is sold without decreasing the price and thereby increasing the per unit price of the product without consumer awareness.

I hope you enjoy Chelsie's existential crisis on this guided tour of our bori ...