Leveraging data to drive proactive, value-centric banking innovation
Episode 14 of the ‘Banking Reinvented’ podcast provides valuable insights into the evolving role of data as it continues to shape the future of banking. This time, host Tim Rutten is joined by Thomas Fuss, CTO of Backbase, to talk about how data is essential for banks as they shift from transactional institutions to delivering personalized and proactive services. Discover the key challenges banks face with legacy systems, the potential of data-driven insights, and the importance of adopting a progressive approach to data management. Curious to find out more about customer-centric banking? Follow us on LinkedIn: -> Backbase -> Jouk Pleiter -> Tim Rutten -> Thomas Fuss Step into the future of finance -> Check out our content hub (00:00) - Welcome to the ‘Banking Reinvented’ podcast (03:14) - Thomas Fuss’s journey in digital banking, ING, and Payconiq (07:51) - The rise of neobanks like Monzo and the effect on traditional banking (13:49) - Challenges posed by legacy systems in using data (16:02) - Adopting a progressive approach to data management in banks (20:18) - How data-driven insights improve customer experience and engagement (25:42) - The importance of democratizing data across banking organizations (27:35) - Key takeaways (32:51) - Episode wrap-up