Episodi del podcast
Stagione 5
Ad Yack: Season 5, Episode 7: AdYack LIVE!
Welcome to AdYack LIVE! On March 13th, the American Advertising Awards took place at Cedar Crest College in Allentown, Pennsylvania. I had the privilege of interviewing the winners live during the show, capturing their reactions, insights, and stories behind the campaigns that took home the hardware. From the rush of winning to the creative process behind these groundbreaking designs, you’ll hear firsthand from the brilliant minds shaping the future of advertising. These are the professionals pushing boundaries and creating work that helps brands cut through the clutter. The American Advertising Awards has always been one of my favorite nights of the year. It’s the one time when the advertising and marketing community in the Lehigh Valley comes together to celebrate innovation, creativity, and exceptional marketing. So whether you were in the room, heard the buzz, or are just curious to see what went down, join me now as we highlight the best of the best from the Lehigh Valley, straight from the American Advertising Awards floor. From Gold and Silver winners to Judges’ Choice and Best in Show, both professional and student entries are in the spotlight today. This is AdYack LIVE! Featuring Bill Childs & Donna Mugavero #AdYackLive #AmericanAdvertisingAwards #LehighValleyCreatives #LVAdvertising #MarketingAwards #CreativeExcellence #AwardWinningWork #BestInAdvertising #CreativeCommunity #CelebratingCreativity https://portfolio.aafglv.org/
Ad Yack: Season 5, Episode 6: JT Norman
If you've ever wondered how exceptional design can shape spaces, elevate brands, and even transform how we experience the world around us, you come to the right place. My guest today on the podcast is the award-winning and brilliant interior designer JT Norman—known for his bold, creative approach to design and ability to turn ordinary spaces into works of art. JT's work has earned him acclaim in the design world and a reputation for being a visionary with a unique understanding of how to mix style, function, and storytelling into all his projects. Whether it's a luxury penthouse or a commercial space, JT brings his distinct perspective to every project he touches. We discussed his recent design work on Meli, the newest Easton Greek restaurant, and how he transformed the old Maxim's into a European oasis. After you hear him share his advice and expertise, you’ll understand why he’s in such high demand. We spoke at length about how he uses the power of creativity to ignite his curiosity , to how he uses storytelling in his work, and his core design philosophy is something that I found fasinating. JT's approach to design is anything but conventional, and neither was this interview. I'm grateful he took the time to share his unique perspectives on the craft of what it means to be an interior designer.
Ad Yack: Season 5, Episode 5: Ed Harris
My guest today is someone who I have admired ever since meeting him when he was working at The Valley Forge Convention and Visitors Bureau, headquartered in King of Prussia. PA. Five minutes into that meeting, I knew Ed and I would become friends. Our first meeting took place at the request of a mutual friend, who recommended we meet each other as they felt we had similar outlooks on life and business. Turns out, he was right. Ed grew up in Philadelphia and launched his marketing and advertising career at companies like Converse and Timberland, among others, before landing in the CEO chair at Visit Williamsburg this past Summer, where he works with a wide range of tourism partners like Colonial Williamsburg and Busch Gardens. Ed’s career journey is fascinating, as he could give a Masterclass on leadership and how to inspire a team. We spoke on various topics, including the innovation he participated in during his time working at Converse and Timberland and how both brands reinvented themselves and, in the process, created cult brands. Ed's a savvy marketer, a consummate leader, an adjunct professor at St. Joe's University, and an all-around great guy. Ask anyone who's ever worked with him, and you will hear nothing but praise and admiration for someone who never fails to leave a lasting mark. This interview is jam-packed with solid advice on how to lead a marketing team, how to get people to embrace risk, and what goes into creating a cult brand. We also discussed creativity's role in creating work that cuts through the clutter and drives results. Get ready to be inspired. Here is my Ad Yack, with Ed Harris. #creativity #tourism #travel #leadership #mentor #marketing #teaching #branddevelopment #branding #advertising #risk #ideas
Ad Yack: Season 5, Episode 4: Francis Dunnery
Today's guest on the podcast is someone I have been a fan of for over 20 years. He's a gifted lyricist, brilliant guitarist, both acoustic and electric, producer, singer, and storyteller, and on a constant quest to seek new challenges wherever he may find them. I'm talking about Francis Dunnery. Dunnery has always pushed the envelope of what he believes music can be by simply refusing to be boxed in to a specific genre. My first encounter with Francis was at a show back in 1997 at the Tin Angel in Philadelphia, after a friend gave me one of his CD’s and we went to see him play. As the former frontman of prog rockers, It Bites, Dunnery had embarked on a solo career, and what I witnessed that night on the stage changed my life. That's not hyperbole; that's my truth. Dunnery is unapologetically authentic, which is what I love about him. We yak it up about his musical influences, his love of 70’s music, his favorite band, Genesis, his creative process, and to how he has zero interest in remaining stagnant or complacent. His musical collaborations have included working with Robert Plant, Ian Brown, Lauryn Hill, Santana, and Anderson Bruford Wakeman Howe as a producer and/or collaborator with David Sancious, and Chris Difford of Squeeze. I asked Francis how he landed the gig as Robert Plant's guitarist, and what he said, both surprised and delighted me. In 2002, Dunnery founded the Charlie and Kathleen Dunnery Children's Fund, a volunteer-run fundraising charity based in his hometown of Egremont, and named in honor of his late parents, whose mission is to provide grants and charitable donations to organizations that directly benefit local Cumbrian children in need. Throughout his life, Dunnery experienced things most of us only get to read about in rock magazines. From his life on the road touring with Former Led Zep frontman Robert Plant to today, living a more quite existence in the mountains of Pennsylvania away from the music industry. Dunnery's next big adventure is “The Life Farm” which will provide meaningful employment to the under served and will offer a variety of classes involving nature and the arts. This interview is a fun, wild ride through the mind of someone I have admired for a long time, and I believe, you'll understand why after you hear our conversation. I’m grateful that he sat down with me to discuss his life, music, and work. Here is my Ad Yack....with Francis Dunnery. #music #creativity #guitarplayer #songwriter #inspiration #guitar #singer
Ad Yack: Season 5, Episode 3: Cameron Day
Today on AdYack I talk to Cameron Day, Cameron is a brilliant creative director, brand strategist, and the malcontent scribe behind an awesome series of books called the Advertising Survival Guide trilogy, which delves into brand architecture, political landmines, and mentorship. Cameron’s latest book, Stones & Sticks, is chock full of great advice for creatives at any level, and Cameron’s not afraid to tell the uncomfortable stories right alongside the inspiring ones. He also happens to be the son of Guy Day, one of the all-time agency greats and co-founder of global agency TBWA Chiat/Day. Cameron will be coming to the Lehigh Valley on November 21st at Moravian University Foy Hall to share his wealth of knowledge and wisdom in person. Cameron has penned medal-attracting work for Land Rover, Microsoft, Shiner Beer, Diesel, Rolling Stone Magazine, and Wyoming Tourism, among others. Cameron and I yak it up on topics ranging from why he believes that good enough is not enough to the story of how Apple CEO Steve Jobs hated the original ‘Think Different’ campaign, to the great advice his father Guy gave him over the years as Cameron was growing up. And wait until you hear the story of the Shiner beer takeover at the South by Southwest festival in Austin, Texas, deliciously brilliant in every sense. This was an intensely authentic conversation because even though I’d never met Cameron, I felt like I had known him forever. That assessment made for an easy exchange between us in that neither had anything to prove, so we just had fun sharing insights and stories. Cameron is a much sought-after creative director and someone I think you’ll find entertaining, fascinating, and inspiring. Cam’s advertising pedigree runs deep, and I can tell that he’s still having fun helping brands grow in an ever-changing media landscape. Cameron’s father helped him navigate upper management, unruly CEOs, and the politics of the Fortune 500 boardroom. Cameron is committed to helping the next generation of creatives navigate the career minefield known as advertising. @iamcameronday #creativity #mentor #advertising #mediocrityrepellent #stories #author #creativemind #books #branding