Episode notes
This week Francis is joined by Michael Kauffman to discusses his journey building a local newsletter business, Catskill Crew. He shares insights on audience engagement, growth strategies, and the importance of branding in the creator economy.
Catskill Crew: https://catskillcrew.com
Newsletter Club: https://thenewsletter.club
00:00 Building a Community-Led Newsletter
05:57 Local Relationships are Crucial for Newsletter Success
12:29 Building Businesses Around a Local Newsletter
14:28 Why You Must Begin With Organic Growth
17:50 The Importance of Branding and Identity ...