Episode notes

Most roofing contractors have heard of FORTIFIED but very few actually understand what it is, how it works, or whether it’s worth it.

In this episode of The Roofing Millionaires, I sit down with Fred Malik, Director of the FORTIFIED Program, to break down the entire system, without marketing fluff.

We cover:

- Why FORTIFIED was created in the first place

- What FORTIFIED actually is (and what it’s not)

- The step-by-step process to become a FORTIFIED certified contractor

- How FORTIFIED is different from every other “roofing certification”

- The real difference between a FORTIFIED roofer vs a standard roofer

- Costs, inspections, approvals, and what contractors need to prepare for

- The challenges FORTIFIED is facing today — and how they’re fixing them

- ... 

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Keywords
roofingroofing podcastroofing businessroofing brandingroofing associationroofing alliancefortified rooffortified roof systemfortified
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