Episode notes
Are you only hiring "charismatic" salespeople? In this deep-dive interview, Stevan Adjemian of Red Rock Roofing reveals why that strategy fails and why having "5 all-stars" (like 5 LeBron Jameses) will destroy your team.
This episode is a masterclass in true leadership.
Steve breaks down the critical difference between a "roofing company" and a "roofing organization." He shares his secrets on how to identify character (not just skill) in hiring, how to build a selfless culture, and why your "bench players" (production team) are just as crucial as your "starting five" (sales team).
If you want to become a leader who builds a legacy focused on impact over revenue, this episode is mandatory viewing.
In This Episode, You Will Learn:
- The 3 P's: People, Process, & Procedur ...
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roofing businessorganizationroofing masterclass
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