Episode notes
In this episode of the Growth Machine podcast, host Shane Miller sits down with Joe Koufman, the founder and CEO of Setup, to explore the art of marketing matchmaking. Joe shares insights into how Setup connects brands with the right marketing agencies to fill gaps in capacity and capability. Discover the process behind crafting a perfect marketing brief, the importance of chemistry in agency selection, and the innovative tactics Joe uses to build relationships with top marketers. Whether you're a brand looking for agency support or an agency seeking new opportunities, this episode is packed with valuable strategies and real-world examples. Tune in to learn how Setup is transforming the marketing landscape.
Setup website: https://s ...
Keywords
Digital Marketing