Navigating Senior Care on the Peninsula: Neighborly Senior Placement, Anita Varelas

South of SF by Ranger Kielak

Episode notes

In this episode of the South of SF Podcast, host Ranger Kielak sits down with Anita Varelas, the founder of Neighborly Senior Placement. Discover how Anita's two decades of experience, which started as a teenage waitress in an assisted living community, gives her a unique, insider's perspective on the senior care industry.

We dive deep into why families should never rely solely on Google for such a crucial life decision. Anita shares eye-opening insights on the hidden factors that matter most, from staff longevity and reputation to the specific levels of care a facility can provide. She also clarifies the crucial point that her concierge-level service is completely free to families, explaining how her business model allows her to prioritize a loved one's needs over a quick sale.

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Keywords
south of sfsan franciscosan francisco peninsulapeninsulasenior living bay areaSan Mateo Senior RoundtableNeighborly Senior PlacementAnita Varelas