Episode notes
Hey everyone, welcome to the Signs and Mirrors Podcast - where we talk design, branding, and all things street presence. I’m your host, and today we’re diving into something that every New York business owner needs to hear: why your sidewalk sign isn’t just a sign - it’s your first impression.
Let’s get real. In a city like New York, where the sidewalks never sleep, your storefront is competing for attention 24/7. People are walking fast, they're looking down at their phones, they’ve seen a thousand signs before yours. So how do you stand out?
The answer? A sidewalk sign that stops them in their tracks.
We’re not talking about flimsy chalkboards or tired plastic frames. We’re talking statement pieces – modern, mirror-polished, stainless steel A-frames that reflect your brand's personality and elevate your curb a ...