Overcoming Resistance to Change in Pubs: Turning Fear into Buy-In

Pub Marketing Unplugged: Stories, Strategies & Smart Tools by shaun mcmanus

S01 E11
17:14
Episode notes

Why do pub staff resist change — and how do you get them on board? Most pushback isn’t laziness. It’s fear, uncertainty, or poor communication.

In this episode, we’ll explore:

  • The 5 biggest barriers to change in pubs (fear of incompetence, loss of control, ripple effects, bad timing, poor comms).
  • The psychology of resistance (loss aversion, social proof, change fatigue).
  • Frameworks like Kotter, ADKAR, and Lewin for turning resistance into support.
  • Real pub case studies: fails and wins.
  • A landlord toolkit for spotting resistance early and flipping it into buy-in.

👉 Full written guide: smartpubtools.com/blog 👉 Automate your pub marketing:

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Keywords
change management pubsADKAR pubsKotter pubsovercoming resistance pubsbarriers to change pubspub staff resistancehospitality change resistancestaff motivation pubs