Ep. 11 - "My Bestfriend had gut problems, here's how we solved it" - Kiki Couchman

Welcome back to the Duck Pond Podcast, where we bring on founders, creatives, and brilliant minds to get behind the scenes on how to bring a product onto store shelves, covering branding, marketing, packaging, and the grit behind it all.

Today we’re featuring Kiki Couchman, co-founder of Sourmilk, a Greek-style yogurt made intentionally for your gut. Kiki left private equity to build Sourmilk with her best friend Elan, combining deep biology insight and a love of real, probiotic dairy. Sourmilk prides itself on being creamy, high protein, and low lactose with no hidden compromises.

We’ll dive into:

• How Sourmilk positions itself in the yogurt / probiotic space
• The journey from concept to community. How they’ve built trust before hitting wide distribution
• What it takes  ...