Episode notes
Episode Summary:
Join Ben Reed as he speaks with Bill Stathopoulos—author of Cold Email Secrets and founder of Sales Captain.
Bill shares how he built a leading outbound agency that scaled from mastering messaging with leading brands to developing their own AI-powered reply systems.
Discover the behind-the-scenes of fast-paced book creation, high-stakes offer crafting, and staying ahead in the shifting world of outbound marketing.
What You Will Learn:
- The unexpected journey from Zoom-recorded conversations to a nearly 200-page cold email book, and the rigorous revisions that shaped it.
- How Bill leveraged cold outbound to go from recruiting elite speakers to landing million-dollar campaigns with brands like Amazon, Apple, and JCPenney.
- The contr ...
Keywords
entrepreneurCROB2B Salesentrepreneurshipb2b marketingoutboundsales processmarketing agencyai salesai emaillead generationb2bgrowth strategiesgrow businesscold emaillead genemailcold emailingb2b list buildingideal customer profilecold outboundfounderagencyemail deliverabilityemail inboxinboxemail domaincold outreachinbox placementclean email listscold email copyemail warm upemail infrastructureGTM data b2b marketing