Answering the BIG question around measurement: Who gets the credit?

Mobile Masterminds Sessions by Smadex

Episode notes

In this first episode of Mobile Mastermind Sessions we have host Stephen Chung, CRO at Smadex and Maor Sadra, CEO/Co-founder of INCRMNTAl sharing his journey founding his own company.

2 years ago, VS now, VS what might be: Entrepreneurship during pandemic times, solving the issue around measurement and insights on the future of the mobile ad-tech industry. Maor tells the story about how he decided to become an entrepreneur and give a solution to the biggest issue around measurement: who gets the credit?

Keywords
measuremententrepreneurship